Guides
Getting users and launching
How to get your first 100 usersA practical playbook for your first 100 users when anyone can build an app: go to them, one at a time, in the places they already are.Where to launch your app (and how not to get ignored)The main places to launch a new app or SaaS, what each community expects, and how to post so people actually try it.How to stand out when anyone can build an appAI app builders made shipping easy, so the hard part is now being noticed. Positioning, focus and presentation are what set an app apart.A 30-day launch roadmap for a new appA week-by-week plan from 'it works' to your first users: positioning, assets, launch day and the follow-up that most makers skip.How to market an app you built with AIBuilt your app with Lovable, Bolt, Base44 or another AI builder? A practical guide to getting it noticed, from positioning to launch to your first users.How to post a Show HN that people tryHacker News' actual rules for Show HN, what counts and what doesn't, and how to write a post that gets real feedback.
By where you built it
How to make a launch video for your Lovable appYou built an app with Lovable. Here's how to turn its published address into a launch video with music in about 10 minutes, and what to post it with.How to make a launch video for your Base44 appYou built an app with Base44. Here's how to turn its published address into a launch video with music in about 10 minutes, and what to post it with.How to make a launch video for your Bolt appYou built an app with Bolt. Here's how to turn its published address into a launch video with music in about 10 minutes, and what to post it with.How to make a launch video for your Replit appYou built an app with Replit. Here's how to turn its published address into a launch video with music in about 10 minutes, and what to post it with.How to make a launch video for your v0 appYou built an app with v0. Here's how to turn its published address into a launch video with music in about 10 minutes, and what to post it with.
Making product videos
How much does a product video cost in 2026?What a product or explainer video costs from an agency, a freelancer, yourself, or an AI tool, with sourced numbers and when each option makes sense.How long should a product video be?What the data says about product video length and engagement, and the right length for social posts, landing pages and launches.How to make a Product Hunt launch videoProduct Hunt's actual rules for gallery videos and images, what to put in a launch video, and how to make one in minutes.App Store preview videos: Apple's rules, and what to make insteadApple's actual requirements for App Store app previews (length, footage, sound), and where a motion graphics product video fits instead.Google Play promo video: the rules and how to make oneGoogle Play's requirements for a store listing video (YouTube link, ads, autoplay) and how to make a short promo video for your app.How to make a product video for LinkedInLinkedIn's video specs (length, format, size, aspect ratio) and how to make a short product video that works in the feed.How to turn a landing page into a videoYour landing page already has the story, the visuals and the brand for a product video. Here's how to turn it into one, by hand or automatically.How to make a product video without a video editorFour ways to get a product video when you don't edit video: templates, screen recorders, freelancers, and generating it from your website.How to make a feature announcement videoA short, repeatable format for announcing new features with video, so every release gets a post people stop for.Launch video vs explainer video: what's the difference?Launch videos and explainer videos do different jobs. Here's how they differ in length, tone and structure, and when you need each.How to make a demo video for a SaaS productA practical guide to a short SaaS demo video: the goal, the length, a structure that works, and the fastest ways to make one.8 product video ideas for an app launchEight video formats that work for app launches and updates, from the 15-second teaser to the changelog video, and where to use each one.AI video tools compared: which kind do you need?The main kinds of AI video tools, what each is good at, and which one fits a product video, a tutorial, a talking-head update or a launch.